You are no longer permitted to use rewards to entice reviewers of bad products to change their ratings.

The fraudulent and phoney engagement criteria for Google Maps reviews have been modified to forbid asking for the revision or removal of a bad review in exchange for discounts, freebies, or other inducements.

Therefore, you are not permitted to offer incentives to someone who writes you a poor review in order to convince them to change it.

the new regulations. The new policy, which states that “Content that has been rewarded by a business in exchange for discounts, free goods, and/or services,” may be found here. This includes merchant requests for revision or removal of a negative review by offering discounts, free goods or services, or other incentives, according to the added line.

why we care Many companies would provide customers some kind of reward in exchange for updating their negative or indifferent evaluations. The revised Google Maps user-contributed content policy forbids that. This is in addition to paying for, rewarding, or promoting the publication of content that does not accurately reflect the experience, or rewarding positive evaluations in return for discounts, freebies, and/or other goods and/or services.

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